top of page
A Guide to "Going" for Everybody!
Title : Go, Dog. Go! Author : P.D. Eastman Reviewers : Richard Sesek (educator, wantrepreneur) Amazon Affiliate Link (I get a small commission at no cost to you) Topic/Intent of book : This book explores various transportation methods by which dogs or other rational agents might “go”. Specifically, it demonstrates how dogs might transport themselves to a tree-top dog party. I selected this book because : This is a childhood favorite and it had been a while since I re
Reverse Innovation - a different perspective on product innovation
Title : Reverse Innovation: Create Far From Home, Win Everywhere Author : Vijay Govindarajan and Chris Trimble Reviewers : Richard Sesek (educator, wantrepreneur) Amazon Affiliate Link (I get a small commission at no cost to you) Topic/Intent of book : Global innovation strategy and emerging market dynamics. This book discusses how innovations designed for and deployed in emerging markets can disrupt and redefine developed markets. The normal progression for product
What is total motivation? Can it be improved?
Title : Primed to Perform: How to Build the Highest Performing Cultures Through the Science of Total Motivation Authors : Neel Doshi and Lindsay McGregor Reviewer : Richard Sesek (educator, wantrepreneur) Amazon Affiliate Link (I get a small commission at no cost to you) Topic/Intent of book : This book covers organizational culture, motivation, and performance management. The book uses a research-based approach, which I very much appreciate. The topic has been cover
AIHA Workshop Books Recommended
Here are some of the books recommended at the Alabama AIHA PDC on Friday 11/14/25 during the Innovation in Occupational Safety and Health Workshop delivered by me and Bob . I have written full reviews for some of these books, but not all of them (they are in progress). You can view all of the books that I have reviewed so far by going to LLLToday.com . The Brain at Rest: How the Art and Science of Doing Nothing Can Improve Your Life by Joseph Jebelli Affiliate Link to Amazon
Craftsmanship Enlightenment!
Title : Good Clean Fun: Misadventures in Sawdust at Offerman Woodshop Author : Nick Offerman Reviewer : Richard Sesek (educator, wantrepreneur) Amazon Affiliate Link (I get a small commission at no cost to you) Topic/Intent of book : This book is part memoir, part woodworking manual (all advice, particularly regarding safety, is accurate), and part philosophy. The book addresses woodworking (for both experienced woodworkers and those with an interest in getting started),
Be Useful! Great advice from a great man!
Title : Be Useful: Seven Tools for Life Author : Arnold Schwarzenegger Reviewer : Richard Sesek (educator, wantrepreneur) Amazon Affiliate Link (I get a small commission at no cost to you) Topic/Intent of book : Arnold Schwarzenegger’s Be Useful summarizes Schwarzenegger’s many experiences into seven life principles for both success and fulfillment. He leans heavily on his bodybuilding career for examples and metaphors to illustrate his points. His intent is to inspire ot
Improve your communication and well-being!
Title : The Four Agreements: A Practical Guide to Personal Freedom Author : Don Migel Ruiz Reviewer : Richard Sesek (educator, wantrepreneur) Amazon Affiliate Link (I get a small commission at no cost to you) Topic/Intent of book : This book is aimed at personal development, but also group cooperation when multiple people follow these simple, but profound guidelines. There are self-limiting beliefs that can create unnecessary suffering and prevent you from reaching yo
Home is not where you are, it is inside you. "Welcome Home" by Najwa Zebian
Title : Welcome Home: A Guide to Building a Home for Your Soul Author : Najwa Zebian Reviewer : Richard Sesek (educator, wantrepreneur) Amazon Affiliate Link (I get a small commission at no cost to you) Topic/Intent of book : This is a book about emotional healing and self-acceptance. The book is built on the metaphor of a building a home. Using her own self-acceptance journey, she demonstrates how to address toxic self-perceptions and “rebuild” your home. Your “home”
A race against time during the pandemic! "Moonshot" by Albert Bourla
Title : Moonshot: Inside Pfizer's Nine-Month Race to Make the Impossible Possible Author : Albert Bourla Reviewer : Richard Sesek (educator, wantrepreneur) Amazon Affiliate Link (I get a small commission at no cost to you) Topic/Intent of book : This book covers the unprecedented rapid development, test, manufacture, and distribution of a life-saving vaccine during the Covid-19 pandemic. The focus, dedication, and hard work of the researchers was impressive as was the
Founding father and entrepreneur! "George Washington, Entrepreneur" by John Berlau
Title : George Washington, Entrepreneur: How Our Founding Father's Private Business Pursuits Changed America and the World Author : John Berlau Reviewer : Richard Sesek (educator, wantrepreneur) Amazon Affiliate Link (I get a small commission at no cost to you) Topic/Intent of book : Everyone knows that George Washington was the first President of the United States and he is heralded as a great general and statesman. This book explorers Washington’s entrepreneurial ac
Is less really more? "The Year of Less" by Cait Flanders
Title : The Year of Less: How I Stopped Shopping, Gave Away My Belongings, and Discovered Life is Worth More than Anything You Can Buy in...
Embrace the joy of being wrong and learning from it! "Think Again" by Adam Grant
Title : Think Again: The Power of Knowing What you Don’t Know Author : Adam Grant Reviewer : Richard Sesek (educator, wantrepreneur)...
The Undoing Project
Book Review Title : The Undoing Project: A Friendship that Changed our Minds Author : Michael Lewis Reviewer : Richard Sesek ...
Excellent book on behavioral economics from a Nobel Prize winner. "Thinking Fast and Slow" by Daniel Kahneman
Title : Thinking Fast and Slow Author : Daniel Kahneman Reviewer : Richard Sesek (educator, wantrepreneur) Amazon Affiliate Link ...
Great theory (TOC) trapped in a tedious story. "The Goal" by Eliyahu Goldratt
Title : The Goal: A Process of Ongoing Improvement Author : Eliyahu M. Goldratt Reviewer : Richard Sesek (educator, wantrepreneur) ...
Expertise matters. Not all opinions are equal. "The Death of Expertise" by Tom Nichols
Title : “The Death of Expertise: The Campaign Against Established Knowledge and Why it Matters” Author : Tom Nichols Reviewer :...
Dark and heavy, but well written. "Anatomy of Evil" by Michael H. Stone, MD
Title : The Anatomy of Evil Author : Michael H. Stone Reviewer : Richard Sesek (educator, wantrepreneur) Amazon Affiliate Link (I...
Commercializing weather data is a bad idea! "The Coming Storm" by Michael Lewis
Title : The Coming Storm Author : Michael Lewis Reviewer : Richard Sesek (educator, wantrepreneur) Amazon Affiliate Link (I get a...
Using Improv to stimulate Creativity! "The Art of Making Shit Up" by Norm Laviolette
Title : The Art of Making Shit Up: Using the Principles of Improv to Become an Unstoppable Powerhouse Author : Norm Laviolette ...
What are you waiting for? Start your Business! "7 Day Startup" by Dan Norris
Title : The 7 Day Startup: You Don’t Learn Until You Launch Author : Dan Norris Reviewer : Richard Sesek (educator, wantrepreneur)...
Wonderful book for conducting customer discovery! "Talk to Me" by Dean Nelson
Title : Talk to Me: How to Ask Better Questions, Get Better Answers, and Interview Anyone Like a Pro Author : Dean Nelson Reviewer :...
Altering your consciousness to improve performance? Maybe. "Stealing Fire" by Kotler and Wheal
Title : Stealing Fire: How Silicon Valley, the Navy SEALs, and Maverick Scientists Are Revolutionizing the Way We Live and Work Author...
Focus on your purpose! "Start with Why" by Simon Sinek
Title : Start with Why: How Great Leaders Inspire Everyone to Take Action Author : Simon Sinek Reviewer : Richard Sesek (educator,...
Don't wait, jump in and get started! "Poke the Box" by Seth Godin
Title : Poke the Box Author : Seth Godin Reviewer : Richard Sesek (educator, wantrepreneur) Amazon Affiliate Link (I get a small...
Good book! Innovation requires both crazy ideas and strategic management. "Loonshots" by Bahcal
Title : Loonshots: How to Nurture the Crazy Ideas That Win Wars, Cure Diseases, and Transform Industries Author : Safi Bahcal Reviewer...
Great communication begins with connection, not perfection. "As We Speak" by Meyers and Nix
Title : Becoming Fluent: How Cognitive Science Can Help Adults Learn a Foreign Language Authors : Richard Roberts and Roger Kreuz ...
Perfect for engineers, designers, marketers, and educators! "Alchemy" by Rory Sutherland
Title : Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life Author : Rory Sutherland Reviewer :...
Great book! Inspiring history of innovation at Bell Labs. "The Idea Factory" by Jon Gertner
Title : The Idea Factory: Bell Labs and the Great Age of American Innovation Author : Jon Gertner Reviewer : Richard Sesek ...
Straightforward classic on usability by a pioneer in the field! "The Design of Everyday Things" by Donald Norman
Title : The Design of Everyday Things Author : Donald Norman Reviewer : Richard Sesek (educator, wantrepreneur) Amazon Affiliate Link ...
Are you stupid? "The Basic Laws of Human Stupidity" by Carlo M. Cipolla
Title : The Basic Laws of Human Stupidity Author : Carlo M. Cipolla Reviewer : Richard Sesek (educator, wantrepreneur) Amazon ...
Great book for those interested in human factors and usability of systems. "Set Phasers on Stun" by Steven Casey
Title : Set Phasers on Stun: And Other True Tales of Design, Technology, and Human Error Author : Steven Casey Reviewer : Richard Sesek ...
Great book! I highly recommend this book for entrepreneurs and creatives. "Range" by David Epstein
Title : “Range: Why Generalists Triumph in a Specialized World” Author : David Epstein Reviewer : Richard Sesek (educator,...
A classic work on low-wage American workers that is unfortunately still relevant. "Nickel and Dimed"
Title : Nickel and Dimed: On (Not) Getting by in America Author : Barbara Ehrenreich Reviewer : Richard Sesek (educator,...
From traveling salesman to fast food titan. "Grinding it Out" by Ray Kroc
Title : Grinding It Out: The Making of McDonald’s Author : Ray Kroc Reviewer : Richard Sesek (educator, wantrepreneur) Amazon...
A little research and scientific inquiry can go a long way. "Factfulness" by Rosling (the 'bubble graph guy')
Title : Factfulness: Ten Reasons We’re Wrong About the World – and Why Things are Better Than You Think Authors : Hans Rosling, Anna...
Respect must be earned, but everyone deserves to be treated with Dignity. "Dignity" by Donna Hicks
Title : Dignity: Its Essential Role in Resolving Conflict Author : Donna Hicks, Ph.D. Reviewer : Richard Sesek (educator,...
The ability to discern credible information from misleading data is crucial. "Calling Bullshit" by Bergstrom and West
Title : Calling Bullshit: The Art of Skepticism in a Data-Driven World Author : Carl T. Bergstrom and Jevin D. West Reviewer : Richard...
Don't compete in crowded markets, create new ones. "Blue Ocean Strategy" by Kim and Mauborgne
Title : Blue Ocean Strategy: how to create uncontested market spaces and make the competition irrelevant Author : W. Chan Kim and Renee...
Many suggestions for learning that extend beyond language acquisition. "Becoming Fluent" by Roberts and Kreuz
Title : Becoming Fluent: How Cognitive Science Can Help Adults Learn a Foreign Language Authors : Richard Roberts and Roger Kreuz ...
Great for those interested in information theory, but NOT for a general or lay audience. "Introduction to Information Theory" by John R. Pierce
Title : An Introduction to Information Theory: Symbols, Signals, and Noise Author : John R. Pierce Reviewer : Richard Sesek (educator, wantrepreneur) Amazon Affiliate Link (I get a small commission at no cost to you) Topic/Intent of book : As the title suggests, this book introduces the basis for information theory (aka communication theory) which is the foundation for psychologists/human factors professionals and telecommunication engineers. I selected this book
Valuable book for wannabe writers and those looking to harness their creative side. "Accidental Genius" by Mark Levy
Title : Accidental Genius: Using Writing to Generate Your Best Ideas, Insight, and Content Author : Mark Levy Reviewer : Richard Sesek...
Timeless dystopian novel is unfortunately very timely. "1984" by George Orwell
Title : 1984 Author : George Orwell Reviewer : Richard Sesek (educator, wantrepreneur) Amazon Affiliate Link (I get a small...
Great book! Changed how I thought about my career. "A Whole New Mind" by Daniel H. Pink
Title : A Whole New Mind: Why Right-Brainers Will Rule the Future Author : Daniel H. Pink Reviewer : Richard Sesek (educator,...
bottom of page