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Good book! Innovation requires both crazy ideas and strategic management. "Loonshots" by Bahcal
Title : Loonshots: How to Nurture the Crazy Ideas That Win Wars, Cure Diseases, and Transform Industries Author : Safi Bahcal Reviewer...

richsesek
Oct 9


Great communication begins with connection, not perfection. "As We Speak" by Meyers and Nix
Title : Becoming Fluent: How Cognitive Science Can Help Adults Learn a Foreign Language Authors : Richard Roberts and Roger Kreuz ...

richsesek
Oct 9


Perfect for engineers, designers, marketers, and educators! "Alchemy" by Rory Sutherland
Title : Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life Author : Rory Sutherland Reviewer :...

richsesek
Oct 9


Great book! Inspiring history of innovation at Bell Labs. "The Idea Factory" by Jon Gertner
Title : The Idea Factory: Bell Labs and the Great Age of American Innovation Author : Jon Gertner Reviewer : Richard Sesek ...

richsesek
Oct 8


Straightforward classic on usability by a pioneer in the field! "The Design of Everyday Things" by Donald Norman
Title : The Design of Everyday Things Author : Donald Norman Reviewer : Richard Sesek (educator, wantrepreneur) Amazon Affiliate Link ...

richsesek
Oct 8


Are you stupid? "The Basic Laws of Human Stupidity" by Carlo M. Cipolla
Title : The Basic Laws of Human Stupidity Author : Carlo M. Cipolla Reviewer : Richard Sesek (educator, wantrepreneur) Amazon ...

richsesek
Oct 8


Great book for those interested in human factors and usability of systems. "Set Phasers on Stun" by Steven Casey
Title : Set Phasers on Stun: And Other True Tales of Design, Technology, and Human Error Author : Steven Casey Reviewer : Richard Sesek ...

richsesek
Oct 8


Great book! I highly recommend this book for entrepreneurs and creatives. "Range" by David Epstein
Title : “Range: Why Generalists Triumph in a Specialized World” Author : David Epstein Reviewer : Richard Sesek (educator,...

richsesek
Oct 8


A classic work on low-wage American workers that is unfortunately still relevant. "Nickel and Dimed"
Title : Nickel and Dimed: On (Not) Getting by in America Author : Barbara Ehrenreich Reviewer : Richard Sesek (educator,...

richsesek
Oct 8


From traveling salesman to fast food titan. "Grinding it Out" by Ray Kroc
Title : Grinding It Out: The Making of McDonald’s Author : Ray Kroc Reviewer : Richard Sesek (educator, wantrepreneur) Amazon...

richsesek
Oct 8


A little research and scientific inquiry can go a long way. "Factfulness" by Rosling (the 'bubble graph guy')
Title : Factfulness: Ten Reasons We’re Wrong About the World – and Why Things are Better Than You Think Authors : Hans Rosling, Anna...

richsesek
Oct 8


Respect must be earned, but everyone deserves to be treated with Dignity. "Dignity" by Donna Hicks
Title : Dignity: Its Essential Role in Resolving Conflict Author : Donna Hicks, Ph.D. Reviewer : Richard Sesek (educator,...

richsesek
Oct 7


The ability to discern credible information from misleading data is crucial. "Calling Bullshit" by Bergstrom and West
Title : Calling Bullshit: The Art of Skepticism in a Data-Driven World Author : Carl T. Bergstrom and Jevin D. West Reviewer : Richard...

richsesek
Oct 7


Don't compete in crowded markets, create new ones. "Blue Ocean Strategy" by Kim and Mauborgne
Title : Blue Ocean Strategy: how to create uncontested market spaces and make the competition irrelevant Author : W. Chan Kim and Renee...

richsesek
Oct 7


Many suggestions for learning that extend beyond language acquisition. "Becoming Fluent" by Roberts and Kreuz
Title : Becoming Fluent: How Cognitive Science Can Help Adults Learn a Foreign Language Authors : Richard Roberts and Roger Kreuz ...

richsesek
Oct 7


Great for those interested in information theory, but NOT for a general or lay audience. "Introduction to Information Theory" by John R. Pierce
Title : An Introduction to Information Theory: Symbols, Signals, and Noise Author : John R. Pierce Reviewer : Richard Sesek (educator, wantrepreneur) Amazon Affiliate Link (I get a small commission at no cost to you) Topic/Intent of book : As the title suggests, this book introduces the basis for information theory (aka communication theory) which is the foundation for psychologists/human factors professionals and telecommunication engineers. I selected this book

richsesek
Oct 7


Valuable book for wannabe writers and those looking to harness their creative side. "Accidental Genius" by Mark Levy
Title : Accidental Genius: Using Writing to Generate Your Best Ideas, Insight, and Content Author : Mark Levy Reviewer : Richard Sesek...

richsesek
Oct 7


Timeless dystopian novel is unfortunately very timely. "1984" by George Orwell
Title : 1984 Author : George Orwell Reviewer : Richard Sesek (educator, wantrepreneur) Amazon Affiliate Link (I get a small...

richsesek
Sep 25


Great book! Changed how I thought about my career. "A Whole New Mind" by Daniel H. Pink
Title : A Whole New Mind: Why Right-Brainers Will Rule the Future Author : Daniel H. Pink Reviewer : Richard Sesek (educator,...

richsesek
Sep 16
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